For Pasadena businesses

Advertise with Hey Pasadena

Hey Pasadena is Pasadena's local media brand - covering the city's restaurants, shops, services, events and deals. Put your business where Pasadena comes to discover what's next.

Secure checkout via Stripe. Billed annually - renews each year until you cancel. Prefer to start free? Every business can claim a Standard listing at no cost.

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$499
per year · Premium listing
  • Featured placement across Hey Pasadena
  • Unlimited deals & events promotion
  • Website and review tools included
Get Premium

Where your business shows up

One Premium profile works across every part of Hey Pasadena - the local media brand covering the places to go, things to do and deals to grab in Pasadena.

Local discovery

Your profile in Pasadena's directory of local businesses, restaurants, services and shopping districts - searchable and Google-optimized.

Events calendar

Promote unlimited events every month on the city's events calendar - tastings, openings, live music, classes and more.

Deals & offers

Run unlimited deals and special offers every month, promoted to people already looking for something local.

Guides & stories

Premium includes a monthly SEO blog post promoting your business, plus featured placement across Hey Pasadena guides.

The Premium package

One annual plan that turns your listing into a marketing engine for your business.

Best value for local businesses
$499
per year · billed annually
  • Everything in the free Standard plan
  • Featured placement across Hey Pasadena
  • AI & Google-optimized business profile
  • Unlimited deals & special offers every month
  • Unlimited events every month
  • SEO blog promoting your business (1/month)

Included at no extra charge

  • SEO-friendly website - Standard for 1 year ($1,000 value included)
  • Review Shield - internalize negative reviews ($200 value included)
  • Review Replies - all your reviews answered ($100/month value included)
  • Reviews to Social - great reviews become social content ($100/month value included)
  • Google Business Profile optimization ($200 value included)
  • Promo video for your business ($300 value included)
  • 5 Google review tap cards ($100 value included)
Get Premium - $499/year

Secure checkout via Stripe · $499 billed annually, renews yearly until canceled · Questions? Email hey@heypasadena.com

Choose your plan

Start free, or put your marketing on rails with Premium.

Standard

$0 free forever

Everything you need to get found online.

  • Business profile on Hey Pasadena
  • Listed in local search and categories
  • Customers find you with Google Maps
Get started free
Recommended

Premium

$499 per year

Stand out with photos, events, and social links - plus the full bonus stack.

  • Everything in Standard
  • Featured placement across Hey Pasadena
  • Unlimited deals, offers and events
  • Monthly SEO blog promoting your business
  • Website, review tools, promo video and tap cards included
Get Premium

VIP

$4,990 per year or $699/month

Maximum visibility and every feature unlocked.

  • Everything in Premium
  • 4 SEO blogs per month
  • Premium website for 1 year ($3,500 value included)
  • Voice and follow-up agents for your business
Compare plans

Questions, answered

The essentials before you get started.

What is Hey Pasadena?

Hey Pasadena is Pasadena's local media brand. We cover the city's restaurants, shops, services, events and special offers, and connect local businesses with the neighbors looking for them.

How much does Premium cost?

Premium is $499 per year, billed annually as a subscription that renews each year until you cancel. There is no monthly option for Premium - each payment covers the whole year, including every listed bonus.

Is there a free plan?

Yes. The Standard plan is free forever and includes your business profile on Hey Pasadena. Claim your free listing.

How do I sign up for Premium?

Click any "Get Premium" button on this page to check out securely through Stripe. Your business profile setup starts right after checkout.

Can I pay monthly?

Premium is annual only at $499/year. If you prefer monthly billing, VIP is available at $699/month or $4,990/year - see the pricing page.

Already listed on Hey Pasadena?

Log in to your account to upgrade your business page or manage your details.

Have a question before you buy?

Email us at hey@heypasadena.com and we will help you pick the right plan.

Ready to reach Pasadena?

Join Pasadena's local media brand and become your neighbors' next favorite spot. Premium is $499 for the whole year.

Get Premium - $499/year or claim your free listing